Changing the Pedal Game

Changing the Pedal Game

After over four years of thinking, planning, designing, building, riding, redesigning and rebuilding, riding more, etc., the Hustle REMPedal™ is now a reality and soon available to the public — and ready to change the game in MTB pedals: No more settling for the...
That’s the One!

That’s the One!

We landed on our final prototype design in the fall of 2019, which, after a few more minor tweaks, ultimately became the finished product. We had finally landed on the right size, materials, function, aesthetic, and all the other factors that go into creating a...
Catapulted Toward Completion

Catapulted Toward Completion

A few months after applying over the winter of 2017, we were honored to be one of only four startups chosen to take part in the IceLab Catapult program, a national incubator program at Western Colorado University in Gunnison, CO. The experience proved highly...
We’re Somebody Now!

We’re Somebody Now!

On September 25, 2019, we finalized the incorporation process, and Hustle™ Bike Labs Inc. is officially a thing.
I had an “E-Cliff-Any”

I had an “E-Cliff-Any”

They say necessity is the mother of invention. Well, staring down your own mortality may just be the evil stepmother. The idea for the Hustle™ REMPedal™ was born in a life-or-death moment — LITERALLY! — as founder Craig Payne hung onto a rock for dear life...